The internationalisation project“Solar Horizon – Expansion into new markets”, promoted by Energetica S.r.l., is aimed at developing the company’s presence in foreign markets, with particular reference to the non-EU markets ofSwitzerland and the United Kingdom, which are characterised by strong growth in the photovoltaic sector.
The initiative stems from the desire to promote internationally the innovative productIsidoro® System, a solution designed to protect photovoltaic panels from bird infestations, improving their efficiency, safety and durability. Following the positive results achieved on the domestic market, the project aims to increase the share of export turnover, currently marginal, up to10% by 2025 and 30% by 2027, through a structured process of commercial expansion.
The plan is based on activatingspecialist consultancy servicesfor the analysis of target markets, commercial development and digital promotion, as well as on organisingB2B meetingswith international partners and buyers, key tools for facilitating entry into the new markets.
The project involves a total investment of€ 69,550.00, against which Energetica S.r.l. has obtained a grant of€ 40,000.00, co-financing the remaining share with its own resources.
The project is carried out with the financial support of the European Union under theEmilia-Romagna ERDF Regional Programme 2021-2027, Action 1.3.2, aimed at incentivising the internationalisation processes of SMEs and strengthening their competitiveness in international markets.
